AI Insights · Timothy · October 2021
Top 5 Delivered Meal Kits and Specialty Foods Apps in Nigeria: Q3 2021 Performance
A snapshot of the performance of leading meal kit and specialty food apps in Nigeria during Q3 2021, with data from Sensor Tower.
The third quarter of 2021 saw varying levels of engagement for the top delivered meal kits and specialty foods applications in Nigeria. Here’s a look at the performance metrics for the leading apps in this category, with data provided by Sensor Tower.
Vivino: Buy the Right Wine
Throughout Q3 2021, Vivino experienced a modest but noticeable trend in weekly downloads. Starting with 25 downloads at the end of June, the app saw fluctuations, peaking at 51 downloads in the last week of July, before stabilizing around 30-35 downloads per week by the end of September. The weekly active users mirrored this trend, starting at 209 and reaching a peak of 297 in mid-September, before settling at 250 by the end of the quarter.
HelloFresh: Meal Kit Delivery
HelloFresh saw a significant increase in weekly downloads during Q3 2021. The app began with just 6 downloads at the end of June but experienced a notable surge to 40 downloads by late July and a peak of 43 downloads in mid-September. Active user numbers also showed a steady climb from 106 at the start of the quarter to a high of 186 in the third week of September, demonstrating growing user engagement.
RXEAT
For RXEAT, the data for Q3 2021 is sparse but indicates minimal activity. The app recorded 9 downloads in mid-July and just 1 download in mid-August. No significant patterns in active users or revenue were observed during this period.
eMeals - Healthy Meal Plans
eMeals showed limited engagement in Nigeria during Q3 2021. The app recorded 3 downloads in early August and 6 downloads in late September. There was no data available for active users or revenue, suggesting minimal impact in the market.
Chefs Plate: Easy Meal Planner
Chefs Plate had negligible activity during the quarter, with only 5 downloads recorded at the end of June. There were no significant trends in active users or revenue.
For more detailed insights into the performance of these apps and other market trends, visit Sensor Tower.
